Who We Are
We're a Belgium-based company revolutionizing how dealerships source and import premium vehicles across Europe through our trusted B2B platform.
2024
Founded
2,831
Cars Sold
1,200+
Dealer Clients
Our Mission
Our mission is to simplify cross-border car trading for dealerships through a smart, transparent, and efficient platform. We remove traditional import hurdles and offer direct access to premium, inspected vehicles at the most competitive prices.
"We believe every dealership deserves access to quality vehicles without the complexity of traditional import processes."
Our Vision
A Europe where every dealership can access premium vehicles with fast delivery, transparent pricing, and full documentation support—seamlessly across all markets.
By 2030, We Aim To:
- • Support over 10,000 dealerships in sourcing vehicles daily
- • Reduce vehicle delivery times by 40%
- • Streamline paperwork and compliance to near-zero dealer involvement
- • Ensure 100% vehicle inspections across all listed inventory
Our Story
How B2Motive came to life
It all began in a showroom, where three automotive veterans grew tired of the inefficiencies in car imports for dealerships.
After dealing with hidden fees, unreliable suppliers, poor inspections, and slow paperwork, they set out to build a smarter, more transparent solution for dealers across Europe.
What started as a local idea has grown into one of Europe's most trusted B2B automotive platforms, connecting dealers across borders with ease.
"We didn't set out to build just another marketplace—we wanted to create a platform that truly understands and serves professional car dealers."
— B2Motive Founders
Founded in 2024
Brussels, Belgium
Our Team
Meet our leadership team driving innovation in autmotive B2B trading.
Noor Sangin
CEO & Founder
15+ years in the automotive industry, multiple dealerships
Camilla Sangin
Head Of Operations
11+ years in dealership sales, B2B leadership
Zana Kamberi
Head Of Administration
8+ years in dealership admin
Carl Sundström
Head of Purchase
7+ years in car procurement
Our Values
The principles that drive everything we do at B2Motive
Transparency
Clear pricing, straightforward processes, inspected vehicles and complete traceability from purchase to delivery.
Innovation
Continuous platform improvements for faster, smarter vehicle sourcing.
Customer-First
Every decision is made with our dealer partners' success in mind.
Reliability
We deliver consistent quality and dependable service, every time.
Trusted by leading dealerships
